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5 Tips for Using Pinterest to Market Your Practice
Pinterest is a very popular, but often under-utilized, social media platform where people can bookmark, or "pin," fun and interesting things from all across the internet.
Animal Acupuncture: A Case Study in the Treatment of Traumatic Injury in the Equine
The rise of animal acupuncture in the U.S. began in the early 1970's as a result of the work by members of the National Acupuncture Association in Westwood, Calif.
Giving Vets the Care They Deserve
The Department of Veterans Affairs (VA) administers the largest integrated health care system in the United States.
Rethinking Musculoskeletal Pain – A Public Health Perspective
The American Public Health Association (APHA) is the world's oldest and largest association of its kind, founded more than 140 years ago and boasting over 25,000 members.
Medicine is Clumsy, Don't You Be
All medical systems have clumsiness in them. If the technique isn't, the practitioner is. Everyone in every form of medicine is striving to improve. That is why we call it practice.
Reducing the Autogenic Inhibition Reflex: Making Weak Muscles Strong
The autogenic inhibition (AI) reflex is a sudden relaxation of a muscle in response to excess tension.
The Challenges of Integrating Eastern and Western Medicine
My Masters thesis was titled, "The Challenges of Integrating Eastern and Western Medicine," which highlighted several reasons why it is hard for these two worlds to mix.
We Get Letters & Email
A House Divided? (May 1 issue) provoked significant response from readers. Here are several of the surprisingly similar comments we received.
A Poor Choice for Pain Relief
Acetaminophen is the most popular pain reliever in the U.S., accounting for an estimated 27 billion annual doses as of 2009. With 100,000-plus hospital visits a year by users, it's also the most likely to be taken inappropriately.
Green Tea Improves Cognitive Function in Elderly Subjects
Publishing their results in the journal Nutrients in May 2014, researchers showed that drinking the equivalent of 2-4 cups of brewed green tea (or bottled tea) daily improved cognitive function or reduced the progression of cognitive dysfunction in elderly subjects.
Our Biggest Challenges to Compete in Wellness Care
In the first article in this four-article series [May 1 DC], I made the case that chiropractors should either embrace offering lifestyle wellness in their practices or face the possibility of losing their place in the wellness care marketplace.
5 Simple Steps to Create an Effective Marketing Calendar
In the educational experience of most healthcare practitioners, business and marketing are overlooked topics.
How Much Do You Know About the Benefits of Birds Nest?
Edible bird's nest is the nest made by the Swiftlet bird of Southeast Asia that is usually prepared as a soup and prized in Chinese culture as a healthful delicacy.
Integrating Art with Clinical Practice for Patients with PTSD: The Artemis Project
Are you restricted by those one-on-one clinic dynamics? Why not join colleagues and clients in experimental group settings? Three of us volunteered to do just that in Austin on behalf of women veteranss from all branches of the service.
ACA or ICA: Which Best Represents You?
Last June, I was honored to represent Texas ICA members as their representative assemblyman at the ICA Annual Meeting in Kansas City.
PCOM Granted Regional Accreditation
Pacific College of Oriental Medicine (PCOM) recently announce it has received regional accreditation from the Western Association of Schools and Colleges (WASC). This achievement reflects five years of hard work on the part of faculty, staff, and students.
First Do No Harm?
There's no questioning the frightening nature of breast cancer, which strikes one in eight women in the U.S. – eclipsed only by skin cancer in terms of prevalence.
Marijuana, Apathy and Chinese Medicine, Part 1
This article was written in response to the unheeded acceptance of marijuana as a harmless substance that potentially does good when used for the medical relief of pain.
Spieth Thanks His Chiropractor After Historic Masters Win
Jordan Spieth didn't just capture the hearts of golf enthusiasts worldwide with his record-setting, wire-to-wire victory at the 79th Masters Tournament.
Professional Credentialing and Board Certification: An Ethical Faux Pas
Because of the Affordable Care Act, health care systems are coordinating care through accountable care organizations (ACOs) in order to reduce the cost of care and improve quality of care.
Leg-Length Inequality and Pelvic Fixation: A New Approach to the Negative Derifield (Part 2)
As we noted in our previous article, with a positive Derifield (+D), the doctor observes the reactive (shorter) leg in the prone position that becomes longer or "crosses over" in the flexed position.
The Acupuncturist's Problem
I want share with you some observations and insights into what seems to be the most common problem my colleagues in the acupuncture profession struggles with. If you also struggle with this problem, I hope you get a valuable "aha" moment from reading this.
January, 2014, Vol. 14, Issue 01
Learning to Pay Attention to the Quality of Touch
By Ann Catlin, LMT, NCTMB, OTR
I once received a massage that stands out in my memory. The space was beautiful and inviting. The therapist was attentive as we visited prior to the session. It had been a while since I'd gotten a massage so I was really looking forward to this time to let go and renew.I was happy to relax on the warm table for a few minutes waiting for the session to begin. The therapist quietly entered the room. Then, I felt some quick touches on my back as she moved toward my feet where she abruptly started a vigorous foot massage. It was jolting. I wish I could say this was an isolated occurrence, but actually I've had this kind of experience several times. It reinforces the importance of the quality of our attention and touch at the very start of any session.
On the first day of my workshops, we do a focused attention exercise as we begin to explore gentle holding techniques. Partners sit facing one another and one person is the "receiver" and the other is the "giver" of the attention. The giver silently places their attention on their partner, mindful of acknowledging the individual within. They are instructed if the mind becomes distracted, to gently bring it back to focusing on their partner. After about three minutes, they silently switch roles and repeat the exercise. Then the group is asked to reflect on the experience. The feedback is always the same: the room feels warmer, the energy "softer," they feel calmer and centered and connected to one another. Occasionally, there are tears and always there are hugs as we close the exercise. It's remarkable to witness the shift that occurs in about six minutes. Now, we are ready to begin touching in a more intentional way.
Enhance the Quality of Your Touch
Whatever the context, all touch has quality and intention. The quality of your touch is the physical attributes of the touch itself. For example, touch may be warm or cold, firm or light, fast or slow, rhythmic or sporadic. The intention is what you communicate or convey through the touch. For example, you may use touch to communicate caring, to guide someone, or to greet a friend. Focused touch is touch that's offered gently and mindfully, with awareness of your intention. Beginning any session with a focused touch sets the tone for the entire massage, regardless of the techniques that follow in order to meet the needs of your client. The following are some simple steps that will enhance the quality of your touch as you initiate the touch session.
Centering before you make physical contact with your client affects the quality of your presence and makes the connection with your client more authentic.
Some examples of common centering methods include:
It doesn't matter if you begin the massage at the feet, head or other area; take care to make the initial contact soft and slow. Hold the touch for just a moment before beginning any technique. This allows your client to feel your presence and it establishes trust.
Intend to Connect
Meet your client in the moment. Silently acknowledge the individual within the body you are massaging and their ability to receive what is needed for the rest of the session, whether that is relaxation, healing from an injury or pain relief.
Closing The Session
The quality of your touch at the end of a session is important, too. End with a moment of focused touch and gently pull your hands from the body. This allows your client to continue to enjoy the effects of the massage without the jolt of an abrupt change of energy at the end.
Taking these simple steps will go a long way to build a supportive environment for your clients. I've found that when I take care of the quality of my touch at the beginning of a session, I'm more fulfilled by the experience. I hope you are, too.
Click here for more information about Ann Catlin, LMT, NCTMB, OTR.
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